L'Insieme Famiglia
Project: Generazioni connesse
Study and realization of graphic materials for the "Connected Generations" project.
Generations Connected aims to promote the well-being of family relationships through playful activities between parents and children.
The challenge was therefore, to put aside mobile phones and virtual social media and to relate face to face parents and children in team games with the other families of the association.
Therefore, the manifesto of this project could only depict young people playing happily while mobile phones and internet devices are banned.
The flyer was also used to create billboards to be placed outside, where the activities took place.
I conceived and designed the flyer and published it on the client's social accounts and on his website.